Honouring Our Founders
Stanley Burton is more than just another underwear store; we are the first Asian-Australian LGBTQI underwear retailer dedicated to empowering cultural diversity, age inclusion, and body positivity. Our founders, Burton and Ed, set us apart by embracing everyone’s differences, avoiding stereotypical portrayals that exclude people in the LGBTQI community. Together, they created a platform for underrepresented individuals to gain visibility and connect with others.
Embracing a New Vision
We are taking Stanley Burton into the future with a new vision centered on embracing your masculinity and redefining sexy. Our mission is to create a global community where every man, no matter who he is, can strut his stuff with style and pride.
We’re sourcing the coolest threads from fashion hotspots across the globe to lead the charge in men’s fashion. Our game plan? To push the boundaries of design, sustainability, and inclusivity. Think luxury, everyday comfort, and party gear—all with a splash of boldness.
Our Commitment
Expand Our Reach: Broaden our product offerings to cater to an even more diverse audience.
Innovate in Design: Introduce bold, stylish, and inclusive underwear designs that celebrate individuality.
Sustainability: Enhance our commitment to eco-friendly practices to protect our planet.
Community Engagement: Continue to provide platforms for underrepresented voices and foster a supportive community.
Change is progress, and we are dedicated to making it with authenticity and sensitivity. Join us on this journey as we honour our past and look forward to an inclusive, innovative future.